More Traffic and Hundreds of Links Using Article Marketing Techniques You May Not Be Aware Of
by Ed Duvall

Do you know what the biggest, traffic attracting billboard
on the internet is?

Yep, you guessed it - writing and distributing articles.

As a site owner or webmaster your main job is that of
selling your website as a place where potential visitors
can find what they're looking for.

That's what internet marketing is all about.

In my opinion the best, and a highly effective, way to
accomplish your online marketing is article writing and
distribution that offers key information to people interested
in the subject matter.

Why is that? Here are several reasons I've seen.

(1) - You get more space to present the information you
want to get across to people and also promote your site

(2) - You brand and promote yourself as an expert

(3) - Build your online credibility

(4) - Article marketing is 100% FREE

(5) - Articles, once published tend to get picked up by
other ezines and published on websites as a form
of content, thus creating a viral effect producing
massive publicity for your site.

(7) - Those webmasters that use your article on their
site create links that will help your link popularity.

Not only will you get the above benefits but writing articles
about your niche allows you to stand out from the crowd
and gain recognition for yourself and website that may
well produce offers from other sites for JV's links and more.

Now a lot of new webmasters may not have the experience
in writing so they don't venture into it presuming that it's to
hard and they're unsure of the returns..

The truth of the matter is that anyone can write and publish
articles on the net.

The one thing to remember about writing articles is that
it's primarily nothing more than gathering information that
you're going to organize and place into a useable format
that any reader can follow.

If you don't know how to get started gathering and then
organizing information, then read my article "5 Minutes
To Better Re-Searching" located here:

power_researching

Now - What constitutes article content?

Well you can use just about anything that is relevant to
your site that people might be interested in.

You can create short "How-To" articles or "List of Tips"
on subjects related to your site that readers would be
interested in or need to know.

If you can create a "to do" list for your house hold chores
then you can assemble and organize information to write
an article.

The main thing to remember is to stay within the theme
of your website when selecting a topic to write about.
After all, you won't gain any credibility for your site or
yourself as an author if you write about a topic completely
out of your sitres theme. If you find yourself doing so then
maybe you have a 2nd website that you should consider
developing.

If you're new to the game of article writing I would suggest
you use a basic format like the one below to get you started.
Keep in mind you should create your own format that helps
you think and write.

Here's a quick 7 point outline you can use for developing
your articles:

(1) - Find a topic or problem related to your site
(2) - Create a title
(3) - Locate information about the topic (SE's,books, etc)
(4) - Develop several minor points within the main topic
(5) - Organize & create a flow to your article
(6) - Produce a rough draft & then a finished copy
(7) - Submit to ezines, directories and websites

You see it really isn't that difficult.

Keep in mind that your article is for information purposes
only and that it is not an "advertisement " in which you're
trying to sell something. The article's only purpose is to
interest people enough to convince them that your website
is worth visiting - that's it. Your site needs to be optimized
towards making the sale or capturing an email address, etc.

If you need more information on the article writing process
itself then read my article "Write An Article...Who Me?"
located here:

writing_articles

One very important thing to remember is you won't get your
articles published if you're just using them in an effort to make
sales from a publishers ezine subscribers. Don't even try because
ezines publishers will recognize your article for what it is and
won't put any article into their ezines that are nothing more than
thinly disguised sales letters.

Remember, a good article should help the reader understand a
topic, solve a problem or inform them of new information you
have come across.

**********
Copyright 2008 Ed Duvall - Reprint ok if nothing is changed.
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