by Ed Duvall
Do you know what the biggest, traffic attracting billboard on the internet is?
As a site owner or webmaster your main job is that of selling your website as a
place where potential visitors can find what they're looking for.
That's what internet marketing is all about.
In my opinion the best, and a highly effective, way to accomplish
your online marketing is article writing and distribution that offers key
information to people interested in the subject matter.
Why is that? Here are several reasons I've seen.
(1) - You get more space to present the information you want to get across to
people and also promote your site
(2) - You brand and promote yourself as an expert
(3) - Build your online credibility
(4) - Article marketing is 100% FREE
(5) - Articles, once published tend to get picked up by other ezines and
published on websites as a form of content, thus creating a viral effect
producing massive publicity for your site.
(6) - Those webmasters that use your article on their site create links that
will help your link popularity.
Not only will you get the above benefits but writing articles about your niche allows
you to stand out from the crowd and gain recognition for yourself and website that
may well produce offers from other sites for JV's links and more.
Now a lot of new webmasters may not have the experience in writing so they don't
venture into it presuming that it's to hard and they're unsure of the returns..
The truth of the matter is that anyone can write and publish articles on the net.
The one thing to remember about writing articles is that it's primarily nothing more
than gathering information that you're going to organize and place into a
useable format that any reader can follow.
If you don't know how to get started gathering and then organizing information,
then read my article "5 Minutes To Better Re-Searching" located here: http://www.cashway.com/power_researching.htm
Now - What constitutes article content?
Well you can use just about anything that is relevant to your site that people might be
interested in.
You can create short "How-To" articles or "List of Tips" or
"Product Reviews"on subjects related to your site that readers would be
interested in or need to know.
The content is limited only by your imagination.
If you can create a "to do" list for your house hold chores then you can
assemble
and organize information to write an article.
The main thing to remember is to stay within the theme of your website when selecting a
topic to write about. After all, you won't gain any credibility for your site or yourself
as an author if you write about a topic completely out of your sitres theme. If you find
yourself doing so then maybe you have a 2nd website that you should consider developing.
If you're new to the game of article writing I would suggest you use a basic format
like the one below to get you started. Keep in mind you should create your own format that
helps you think and write.
Here's a quick 7 point outline you can use for developingyour articles:
(1) - Find a topic or problem related to your site
(2) - Create a title
(3) - Locate information about the topic (SE's,books, etc)
(4) - Develop several minor points within the main topic
(5) - Organize & create a flow to your article
(6) - Produce a rough draft & then a finished copy
(7) - Submit to ezines, directories and websites
You see it really isn't that difficult to get started writing articles .
Keep in mind that your article is for
information purposes only and that it is not an "advertisement " in which you're
trying to sell something. The article's only purpose is to interest people enough to
convince them that your website is worth visiting - that's it. Your site needs to be
optimized towards making the sale or capturing an email address, etc.
If you need more information on the
article writing process itself then read my article "Write An Article...Who
Me?" located here:
http://www.cashway.com/writing_articles.htm
You won't get your articles published if you're using them to try to make sales from a
publishers newsletter subscribers.
Remember, a good article should
help the reader understand a topic, solve a problem or inform them of new information you
have come across.
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Copyright Ed Duvall
Don't waste your time on useless tricks to get more traffic.Download my Free Ebook - "8
Steps To Claiming YOUR SHARE Of The 'Enormous Traffic' Available Everyday
From Search Engines...http://www.cashway.com/biz_rm.htm
Resource box must remain as is if republished.